As an author, it is valuable to discover different routes to sell more books. Speaking is a great way to do that! When you speak at events, on the radio, or on TV, you have a captive audience interested in what you have to say. This article will share tips for authors on how to take advantage of speaking opportunities. Speaking opportunities are everywhere; you can use them to build your own platform to sell more books. 

What are the main points you want to get across? To get started, identify three items unique to the book that you can share. Once you have a clear idea of the content for your talk, start reaching out to event planners and booksellers to see if they would be interested in you speaking. If you have no speaking experience, don?t worry! Plenty of resources are available, like Toastmasters or a speaking coach.

One of my favorite strategies is having a book in every participant?s hand with an order form. Tell them not to write in the book unless they plan to keep and purchase it. You want to use it in your presentation and encourage the audience to follow along. In a portion of your presentation, you can use key points to discuss, and as you share, have them go to that section of the book to follow along.

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Juliet Clark, owner of Superbrand Publishing publisher and author of the Breakthrough Author Magazine does a great job.

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